Social Comparison
Most human behavior is learned observationally through modeling
Albert Bandura
Social Comparison allows players to learn by observing others. By seeing how other players act, progress, or succeed, individuals gain insights into effective strategies and alternative approaches. The game becomes not only a space of action, but also of observation and learning.
In Elden Ring and other From Software games players can leave messages for other players to give them information about secrets, dangers, and traps. There are also bloodstains where other players died which lets the player see a ghost of how the specific player perished. This fosters a sense of community and helps new players learn some of the game from people who experienced it before.
Social comparison allows learners to observe how others handle tasks or watch a recorded “master” in action. Observing best practices and diverse strategies helps participants refine their own approach and builds an aspiration to reach higher levels of competence. It is a key part of the professional development process where we learn by imitating experts.
This mechanic can create a healthy sense of authority and authority-driven learning. By seeing different successful ways of interacting – such as in a sales conversation – learners gain a broader understanding of the possibilities and refine their own unique style.
Allow learners to observe how others approach challenges. Watching different strategies, decisions, or play styles can inspire reflection and new ways of thinking.
Use social comparison to support learning, not only competition. The mechanic becomes especially valuable when learners can analyze and understand why certain approaches are effective.
Remember that being observed can also be motivating. Players who know others are watching may experience pride, recognition, and greater engagement with their performance.
Be mindful of emotional impact. Social comparison can motivate some learners while discouraging others, so avoid creating environments focused only on “winning.”